After an unprecedented increase in retail spending online in 2020, a much needed profitable growth, in ecommerce penetration across all categories continues to blossom. Online sales in retail jumped 40 percent year over year in 2021, and consumers are increasingly taking an omnichannel path to purchase: across all consumer categories…

Generative AI and other foundation models are changing the AI game, taking assistive technology to a new level, reducing application development time, and bringing powerful capabilities to nontechnical users. For many of us, entering one prompt into ChatGPT, developed by OpenAI, was all it took to see the power of…

The importance of network effects is well known. Economists have long understood that digital platforms like Facebook enjoy same-side (“direct”) network effects: The more Facebook friends you have in your network, the more likely you are to attract additional friends through your friends’ connections. Facebook also leverages cross-side (“indirect”) network…

When it comes to exploiting the potential of digital and online sales, the food and beverage have found its sweet spot. With more online supermarkets entering the market and gaining success, it seems only natural that wineries will follow suit. So vintners need to up their game if they hope…

Tools offering artificial Intelligence are on the rise, accelerated by the phenomenal growth and adoption of ChatGPT. AI uses machine learning to automatically learn and improve from experience and can be applied in various ways to help your businesses grow. There are several tools available for ecommerce retailers that can…

We live in an era where we can all get almost anything we want delivered to our doorstep, as our appreciation of the convenience that ecommerce offers extends well beyond that of a convenience store. It is also thanks to the diversity of products available through an infinite variety of…

According to the latest market intelligence research report by InsightAce Analytic, the global Artificial Intelligence (A.I.) in Beauty and Cosmetics market size is expected to reach US$ 13.34 Billion in 2030, record a promising CAGR of 19.7% from 2021 to 2030. The beauty and cosmetic sector have witnessed a massive upsurge in Artificial Intelligence (A.I.) in recent years. Due to advancements in A.I. technologies and the fact that beauty is characterised as a personalised and engaging market that generates a large amount of data, A.I. …

Really knowing and understanding your consumers is the key to being able to sell more to them, and no more so than in the current economic climate, says David Swift, Founder and Chief Executive Officer, who also recommends that retailers and brands look deeper into what you know about your…

AI-powered systems are empowering email marketing, they are wholly driven by customer data, based on what stage someone is at in their customer journey. What’s significantly different to retailers is that machine learning — just one aspect of AI, means that not only is all the work is done for…